Why Pokemon Go Is the World’s Best Augmented Reality App

The first time the name “Pokemon Go” was heard all throughout different social media platforms was through status updates and screenshots of the Pokemon characters found in the streets. This is the power of apps that are based on augmented reality—you can take an already existing world and add your own components.

 

photo from: forbes.com

photo from: forbes.com

 

The joining of virtual objects and the real world has taken millions of dollars and countless efforts throughout the decade. There have been numerous tracking and researching issues done all over the world just so we can enjoy these apps.

 

What makes it famous

 

photo from: theverge.com

photo from: theverge.com

 

Pokemon GO is not very complicated. When a player sees a Pokemon character in their app, the game puts it on top of the camera view.  Because of the app’s simplicity, users can easily make the Pokemon seem like they actually exist in the real world.

 

Some of the players all over the world get creative with their poses so they can share it on their social media page. Most people believe that being able to share these screenshots add to the game’s huge success just like how Snapchat was a success.

 

Pokemon Go users also get to create their own avatar which shows up on their screen as a representation of themselves. Researchers have proven that the ability to customize these said avatars, just like in computer games, is found greatly appealing by users. The feeling of having a different personality or an alter ego in a game makes people think that they are able to do things in-game which are impossible in real life.

 

photo from: nytimes.com

photo from: nytimes.com

 

How it Works

 

Pokémon GO requires you to walk around to hunt down Pokémon. This aspect of the game is not new, as similar games in the past have utilised this, including Niantic’s own Ingress. In fact, Pokémon GO uses the same Ingress platform.

 

When playing Pokemon Go, you are required to walk around different places in search of different Pokemons. This is not a new aspect in mobile apps as Niantic also used it for their original game called Ingress. The truth is, Niantic let Pokemon Go use the same platform of their old game.

 

Because it requires people to walk around, most people see it as a chance to have fun while getting some exercise. It is also viewed successful because of its sociability features through events and lure parties. These events make it much more interesting for players because they get to play with friends and meet new ones.

 

photo from: motherboard.vice.com

photo from: motherboard.vice.com

 

A money earner

 

In some parts of the world, Pokemon Go has become so popular that some people use it to earn money. One way is by holding lure carpools and events where people can pay you for your services of driving them around.

 

In the Philippines, jobs such as lure managers became available. This job requires the employee to activate lures all day long as a part time job.

 

Because of these aspects, Pokemon Go became a worldwide sensation and is known to be one of the best augmented reality apps.

 

What are your opinions on Pokemon Go? Comment and share your answers below. Don’t forget to spread the word to your friends.

 

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